Categories

A “world” Consumer Spends $7.4K USD per Year

Yearly per capita global spending in 2023 disaggregated
into spending categories

Why Is Our Category Information So Valuable

Knowing total consumption is interesting, but knowing 
categories, and how they break down demographically
becomes actionable.

Categories

A “world” Consumer Spends $7.4K USD per Year

Yearly per capita global
spending in 2023 disaggregated
into spending categories

Why Is Our Category Information So Valuable

Knowing total consumption is
interesting, but knowing
categories, and how they break
down demographically becomes
actionable.

Case Study

Play Video

Client Tesimonial

"The insights provided by this team were instrumental in shaping our strategic decisions. Their data-
driven approach not only illuminated current market dynamics but also anticipated future trends,
allowing us to stay a step ahead in the beauty industry. We’ve seen tangible results in our product
innovation, marketing effectiveness, and overall sales growth. Truly a game-changer for our brand."

Case Study

Play Video

Client Testimonial

"The insights provided by
this team were instrumental
in shaping our strategic
decisions. Their data-
driven approach not only
illuminated current market
dynamics but also
anticipated future trends,
allowing us to stay a step
ahead in the beauty
industry. We’ve seen
tangible results in our
product innovation,
marketing effectiveness,
and overall sales growth.
Truly a game-changer for
our brand."

How Our Clients Use Our Category Data

Our clients at World Data Lab utilize our category data to gain a deeper understanding of market trends, consumer 
behaviour, and competitive dynamics, enabling them to make strategic, data-driven decisions that drive growth and
innovation in their respective industries.

How Our Clients Use Our Demography Data

World Data Lab offers forward-looking insights and forecasts on consumers and category demand. Our clients at World Data Lab utilize our category data to gain a deeper understanding of market trends, consumer behaviour, and competitive dynamics, enabling them to make strategic, data-driven decisions that drive growth and innovation in their respective industries., spending, demographic shifts, cities,
and progress towards the SDGs,
up to 2034

Talk To Our Team

Request a demo of World Data Pro
Discuss API access or custom work
Access the data you need to quantify your addressable market and shape your growth strategy

Talk To Our Team

Request a demo of World 
Data Pro
Discuss API access or 
custom work
Access the data you 
need to quantify your
addressable market
and shape your growth
strategy

What To Expect From Us

Download our category presentation to uncover key insights that can 
revolutionize your understanding and strategy in your market.

What To Expect From Us

Download our category
presentation to uncover key
insights that can revolutionize your
understanding and strategy in your
market.